May 02

Writing Evergreen Content for Your Dental Practice

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It is a well-known fact that for your content to stand out online, it must not only be unique, but valuable to anyone reading it for the first time. Even if it is a decade later. Your practice has the potential to outdo the competition online with the right content marketing strategy. If you own…

May 02

Healthcare Marketing: Unleashing your Business Potential With Your Website

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Healthcare marketing looks harder today than ever.  There are many regulatory bottlenecks to navigate and keep up with as you try to communicate your services to your target patients. There is also the rising trend of use of search, (especially with the rise in virtual assistant usage) which means that more people are searching for…

Mar 03

Marketing Your Modern Orthodontic Business in 2017

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The basic concept of marketing hasn’t changed––give people what they want. Then why is it so hard to figure it out? These days, your patients don’t just want to know about your services, they want to know about you. They also want to laugh at cats. And dogs. Lucky for you, you’re in the business…